About us
Our mission is to be the trusted bridge and essential operational partner for quality Chinese brands aspiring to grow in the European market. We provide comprehensive end-to-end support, from initial strategic consultancy to distribution, after-sales services, and value-added solutions, ensuring an efficient, culturally aware, and sustainable expansion. We leverage our deep knowledge of the European commercial, regulatory, and consumer landscape to transform our clients’ potential into concrete success and lasting relationships.
We aim to redefine how Chinese brands are perceived and operate in Europe, becoming the recognized reference partner and growth catalyst. We envision a landscape where cross-continental expansion is synonymous with quality, seamless integration, and shared value, with Mussen Group as the architect of this success. Our vision is an ecosystem where Chinese product excellence and European market opportunities meet without barriers, creating the future success stories of global retail and manufacturing.
Our Partnerts
Frequently Asked Questions
We are your trusted gateway to the European market. Mussen Group specializes in the sourcing, quality assurance, and logistics of e-bikes, e-scooters, and consumer electronics. We connect brands, primarily from Asia, with our established network of distributors and retailers across Europe, handling the entire supply chain.
Our primary focus is the e-mobility and consumer tech sector. We possess deep knowledge of European market demands, regulations (such as CE and ROHS compliance), and supply chains specifically for these products.
We provide an end-to-end solution:
Sourcing & Supplier Vetting: Finding and verifying reliable manufacturers.
Quality Control & Assurance: On-ground inspections to ensure products meet specs and standards.
Logistics & Customs Clearance: Managing shipping and EU customs clearance.
Market Analysis & Dedicated Account Management: Strategic insights and a single point of contact for your project.
We offer:
Direct Access to a network of 1,500+ verified suppliers and VIP clients.
Actionable European Market Intelligence for strategic planning.
A strong distribution network to accelerate product entry.
An experienced team in marketing, sales, and after-sales support.
We start by analyzing your needs and the market. We then handle sample procurement, supplier negotiation, ongoing quality management, and complete logistics to delivery in Europe, keeping you informed at every stage.
We partner with businesses of all sizes. For startups, we provide crucial clarity on the market and navigate the complexities of international manufacturing and logistics, often securing more competitive terms.
Please contact us, use the contact form on our website. We offer an initial consultation to understand your requirements and present a strategic proposal.
